The Most Popular Beauty Trends of 2018

Trends are ever so fleeting, which is why when one proves to be buzz-worthy, it deserves a proper nod. From an innovative beauty tool to the ingredient that took the beauty world by storm, we’re taking a look back at the most popular beauty trends of 2018. I’ve posted some of these items on my Youtube channel. ByJenniferlynn

Argan oil
While hair health has always been at the top of everyone’s beauty to-do list, treatment masks (more specifically, masks with argan oil), got some serious limelight this past year. If you haven’t incorporated the ingredient into your hair care routine yet, try the Coco & Eve hair mask. It features coconut oil & fig Shea butter, argan oil, linseed to rejuvenate hair that has been damaged by heat, chemical, or coloring treatments.

Jade rolling
You’ve probably seen your favorite beauty influencer rave about jade rollers by now. Jade rollers that are made of 100 percent real jade, like the MANGZ Jade Roller Massager, help improve skin elasticity and reduce signs of fine lines and wrinkles.

Rose-toned eyeshadows
Whether you enjoy a smokey eye or minimal makeup, one color every beauty junkie rocked on their eyes was pink. Our go-to? The Anastasia Norvina Palette because it features an eclectic mix of rose, gold, shimmer, and matte shades to create endless looks.

“My lips but better” shade
Continuing from last year’s “no makeup” look trend, this year was all about rocking a pinky nude color on your lips (aka the “my lips but better” shade). We always keep a tube of the Huda beauty Trendsetter lip pencil and Huda beauty liquid matte shade bombshell delivers the perfect amount of color, extreme moisture, soft texture, and creamy wear to keep winter dryness in check.

Strobing (or just highlighting in general) was huge this past year. A highlighting balm like the Stila stay all day 10-in-1 HD illuminating beauty balm it is a fallout and fuss-free alternative to powder highlighters. Plus, you don’t need any additional makeup tools to apply the gorgeous pearlescent shade.

Dead Sea mud
There’s no denying that Dead Sea mud made a name for itself in the beauty world in 2018. From nourishing body creams like the Soap & Glory  to hydrating masks like the Unmasque Beauty peel-off Mask, you can find Dead Sea mud in a lot of fan-favorite beauty products.

The detoxifying properties of charcoal helped the ingredient skyrocket into the spotlight. You could find it in all kinds of beauty products including toothpaste, cleansers, shampoo, and even eye masks like the MASQUE BAR LUMINIZING CHARCOAL PEEL-OFF MASK







This juice contains pineapple, cucumber, and celery, which are three powerful diuretics, they help you cleanse your body and cleanse your skin, making it look younger and healthier.

It also contains ginger, which helps reduce inflammations and promotes glucose sensitivity; a great thing when it comes to losing weight.


1 slice of pineapple

1 chunk of ginger

1 lemon juice

1/3 cucumber

2 celery sticks

½ avocado


Blend well and enjoy.

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FabFitFun Keeps Me On Trend

I joined FabFitFun back in 2014/2015 just as the Fall box was shipping out and I was lucky enough to snag one before they were all gone. They are actually known to sell-out just a couple of weeks after they start shipping them; prior to joining I had no idea how in-demand these boxes were. However, when I received my first box, I immediately saw why everyone loved them. My fall box had a beanie and belt which were both brand-name, a cute “will workout for cupcakes” gym bag, teeth whitening charcoal (that works!), lavender cuticle oil, face masks, lipsticks in perfect fall shades, a super-soft throw blanket, and even a beautiful jewelry stand. I wore my hat the very next day a soft pink, and it made me feel really good. It brought me back to the days where I was more adventurous in my fashion choices and actually put thought into my outfits. I used to love receiving compliments like that on my clothing and this simple, little pink hat helped me feel more like the old me and I enjoyed every second of it.

I have received two boxes from FabFitFun so far and can’t wait for the third, which is shipping out soon. The products are always premium and full size – nothing has ever been a throwaway. I love that the only thing I had to do was sign-up and they took care of the rest. With how busy my life is, I lose track of the time between the boxes and when I receive one at my front door it feels like Christmas morning. Literally everything about this box has brought me joy and it has made me realize the value of regularly treating myself, especially as a beauty blogger/vlogger, to keep my mood elevated – I’m still grateful for a warm shower and a latte, but I love my FabFitFun membership.

I also, would like to express their customer service is the bomb. if you have any items damaged during shipment you can contact them and they will replace the item for you. My last box was missing some face mask and they shipped them out right away. I absolutely love the products, and you can always upgrade and add the great add-on products or items. 

Update: This box is officially SOLD OUT! New Members – Follow this link to get on the list for the HIGHLY ANTICIPATED Post-Summer Editor’s Box + receive $10 Off.

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